000 00295nam a2200133Ia 4500
008 200615s9999||||xx |||||||||||||| ||und||
082 _a650
_bPRO-M
100 _aMATHUR,UC
245 0 _aPRODUCT AND BRAND MANAGEMENT
250 _a1ST
260 _aNew Delhi
_c2007
300 _a0
942 _cBK
999 _c28019
_d28019