TY - BOOK AU - THOMAS L. HARRIS; FOREWORD BY PHILIP HOTLER TI - HAND BOOK OF PRACTICAL MARKETING & SALES FORECASTING TECHNIQUES SN - 9780844234113 U1 - 650 PY - 1999/// PB - LINCOLNWOOD (CHICAGO) ILL., U.S.A. : NTC BUSINESS BOOKS, C1998. ER -