Xavier, M. J. <br/><br/>
Strategic Marketing: A Guide for Developing Sustainable Competitive Advantage 

 - 2nd 
 - New Delhi  Response Books/Sage Publications  2002 
 - 359 
<br/><br/><label>ISBN: </label>9780761993223 
<br/><br/><label>Dewey Class. No.: </label>658.8  / XAV/S