Advertising Management (Record no. 6069)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00375nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190704s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788178085371 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659 |
| Item number | BAT/B |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Batra, Rajeev |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Noida |
| Name of publisher, distributor, etc. | Pearson Edu. |
| Date of publication, distribution, etc. | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 754p |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Myers, John G. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
No items available.
